The Institute of Sales Professionals (ISP, and formally the Association of Professional Sales, APS) is a not-for-profit organisation, born out of the Chartered Institute of Marketing (CIM) and led by a group of like-minded sales leaders with a vision of bringing sales into parity with other professions.
Providing qualifications, professional membership, lettered accreditations and upholding standards of ethical selling, allowing salespeople to be able to progress along a structured career-path with the same level of skill, trust and career prospects as other established professions.
The ISP is now the leading, international professional body for sales, reinvesting in the sales profession to build standards, trust and education, providing internationally recognised qualifications, advice and support to some of the biggest organisations in the world.
Delighted by the news, Jason Blundell Head of Sales and Marketing for Cortech comments, “This is an outstanding achievement obtained by the team here at Cortech and demonstrates our commitment to a culture of continued professional development and continuous improvement in order to grow our business in a sustainable way, by putting the customer first.”
Achieving this status means that Cortech will now be able to offer a fully endorsed and nationally recognised sales training as part of the Strategic Technical Partner Programme, launched back in 2019.
Continuing his thoughts Jason explains, “We are excited to explore this accreditation and status to provide a point of difference to the industry we operate in. We stand by our mission to work tirelessly to achieve a culture of putting our customers first and truly believe that this endorsement is just another way we can do this.”
This further demonstrates to our partners that we have been assessed against recognised standards and are competent to meet your needs.
Jason concludes, “Our decision to work towards this status demonstrates our commitment to providing a high-quality and consistent service to our Technical Partners and provide additional value add to our offering.”
To find out more about Institute of Sales Professionals (ISP) click here.